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Dhanteras 2025: Planning to buy gold? Here’s the auspicious time and how you can invest

As the five-day Diwali festival begins with Dhanteras, the day holds immense significance for millions of Indians who view it as the most auspicious time to purchase gold and silver.

Celebrated on the Trayodashi Tithi (13th day) of Krishna Paksha in the Hindu month of Kartik, Dhanteras is marked by prayers to Lord Kuber and Goddess Laxmi, symbols of wealth and prosperity.

According to Hindu belief, acquiring precious metals on this day is not just a tradition, but a way of inviting good fortune and abundance into one’s life.

Dhanteras is more than just a shopping occasion. It signals the onset of Diwali and sets the tone for the festive spirit. Markets across the country witness a surge in footfall, as families come together to invest in gold, silver, and other valuables.

From traditional coins and jewelry to digital gold and ETFs, the modern Indian investor has an array of options to align both spiritual sentiment and financial prudence. With the price of gold having steadily risen over the past year, many are eager to know not only the best time to buy but also the safest and most effective ways to invest.

Here’s a detailed look at the most auspicious muhurat for buying gold this Dhanteras, followed by a guide to various gold investment avenues, and finally, the outlook for gold beyond the festival.

Auspicious Time to Buy Gold on Dhanteras 2025

Dhanteras in 2025 falls on October 18. According to the Hindu calendar, Trayodashi Tithi begins at 12:18 PM and ends at 01:51 PM the same day. Within this window lies the most spiritually significant time to make purchases, particularly during:

  • Dhanteras Puja Muhurat: October 18, from 07:15 PM to 08:19 PM
  • Pradosh Kaal: 05:48 PM to 08:19 PM
  • Vrishabha Kaal: 07:15 PM to 09:11 PM

Apart from these, Choghadiya timings, considered highly favorable, also suggest multiple good windows for purchase:

  • Afternoon Muhurat (Chara, Labha, Amrita): 12:18 PM to 04:23 PM
  • Evening Muhurat (Labha): 05:48 PM to 07:23 PM
  • Night Muhurat (Shubha, Amrita, Chara): October 19, 08:57 PM to 01:41 AM
  • Early Morning Muhurat (Labha): October 19, 04:50 AM to 06:24 AM

Purchases on October 19 are also considered auspicious until 01:51 PM, with favorable Choghadiya slots from 07:50 AM to 12:06 PM and 01:31 PM to 01:51 PM.

How Can Investors Buy Gold This Dhanteras?

While traditional purchases of gold jewelry, coins, and silverware dominate the festive landscape, retail investors today have a wide variety of financial instruments to participate in the gold rally without the burden of storage or high capital outlay.

Here are the main avenues for gold investment:

  1. Gold ETFs: Gold Exchange-Traded Funds offer high liquidity, ease of trading, and transparency. Funds like SPDR GLD provide exposure to gold prices without needing to own physical gold.

  2. Digital Gold: This allows micro-investments in gold, often starting with as little as one rupee. Investors can accumulate 24K gold stored in insured vaults through digital platforms.
  3. Gold Mutual Funds: These funds invest in gold ETFs and are ideal for those without a demat account. They offer professional management and are accessible via SIPs or lump sums.
  4. Physical Gold: Coins and bars remain popular during Dhanteras for their cultural and emotional value. Buyers usually opt for certified dealers either online or offline.
  5. Futures and Options: More suited for experienced investors, gold futures and options traded on platforms like MCX provide leveraged exposure to price movements.

  6. Gold Mining stocks: Investors seeking potentially higher returns may consider shares in gold mining companies. However, these carry higher risks due to volatility.

Gold Outlook Beyond Dhanteras 2025

Gold has seen a significant run-up over the past year. As per market data, the price of gold increased from Rs 78,840 per 10 grams on Dhanteras 2024 to Rs 1,28,200 by Dhanteras 2025, yielding an annual return of 63% in INR terms and 53% in USD.

Analyst reports suggest:

  • The next potential resistance levels are between Rs 1,30,000 and Rs 1,35,000, with support around Rs 1,20,000.
  • On COMEX, gold is projected to trade between $4,250 and $4,500 per ounce in the near term.
  • Longer-term forecasts hint at an uncharted rise towards $5,000 per ounce or Rs 1,50,000 per 10 grams by 2026.

According to analysts from Motilal Oswal and Ventura Securities, while short-term corrections cannot be ruled out, sustained prices above all-time highs could indicate continued bullish momentum in gold.

As Dhanteras 2025 arrives with strong cultural sentiment and robust financial indicators, investors, whether traditional buyers or market participants, have a wide window and numerous instruments to consider.

Also read: Silver’s great disconnect: MCX prices soar but ETFs crash 8%. What’s really happening?

(Disclaimer: Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of The Economic Times)